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Acrewood Day Nursery

Website refresh and photography for a local nursery

Acrewood Nursery needed a warmer, clearer website that reflected the character of the setting and helped parents quickly understand what the nursery offers.

The project focused on refreshing the website, improving the page structure, creating a more welcoming visual feel and using original photography to give families a better sense of the nursery environment.

Website refresh

Photography

Copy Support

Ongoing Support

Project overview

Acrewood Nursery is a local childcare provider in Jersey offering a friendly, caring environment for young children and their families.

The website needed to feel professional, approachable and easy to navigate, while giving parents the key information they are likely to look for when choosing a nursery.

My role was to refresh the website, support the content structure and capture photography that showed the nursery in a more natural and authentic way.

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The Challenge


The nursery needed a website that felt warm, trustworthy and useful for parents researching childcare options.

Key areas to improve included:

  • Creating a more polished and welcoming online presence
  • Making key information easier for parents to find
  • Improving the visual feel of the website
  • Using real nursery photography rather than generic imagery
  • Making the site clearer on desktop and mobile
  • Supporting enquiries from parents and families
  • Keeping the website simple to manage and update

The Approach


The website was refreshed around the information parents are most likely to need, with a clearer structure, softer visual style and more natural imagery throughout.

Original photography was used to show the nursery environment, helping the site feel more personal, welcoming and grounded in the real setting.

The design was kept clean and easy to browse, with simple routes to key information and enquiry options. The overall aim was to make the nursery feel warm, professional and approachable, while keeping the website practical for ongoing updates.

The Result


Acrewood Nursery now has a warmer, clearer and more professional website that better reflects the setting and supports parent enquiries.

The refreshed design gives the nursery a more welcoming online presence, while real photography helps families get a better feel for the environment before making contact.

The site is easier to browse, easier to update and better suited to supporting the nursery as it continues to communicate with parents and prospective families.

  • Warmer and more welcoming website design
  • Clearer information for parents
  • Stronger use of real nursery photography
  • Improved mobile-friendly layout
  • Easier enquiry route
  • More professional online presence

Project recap

Client: Acrewood Day Nursery

Sector: Childcare / nursery
Location: Jersey
Services: Website refresh, photography, content structure, mobile-friendly design, ongoing support
Website: acrewoodnursery.co.uk

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